Christian motivational speaker Zig Ziglar once said: "You have a choice between having fun today and paying the price tomorrow, or paying the price today and having fun tomorrow. But in either case, life will not fail to claim its due. This is the information that eludes millions of people today, the notion of time and priorities. We're living in an era of stressful realities and stakes, when you look closely at the game being played out on the great stage of debate. The primary consequence is that if we are not driven by an ambition that catalyzes our energies, we will fall victim to this poor distraction. One of the things that characterizes almost all successful men is their ability to remain imperturbable in the face of all the vicissitudes that would attempt to distance them from the objective or vision they are carrying. This is what we call "only paying attention to priorities". What's important is what's uppermost in our minds, and even causes us to have insomnia if we don't achieve it.

Need I remind you that Dr. Raoul Ruben, this modern-day visionary and tireless worker who has made it a point of honor to believe that every individual can become the best version of themselves, has conceived and set up an organization through which he aims to make this dream a reality - that of transforming the world by helping to build and consolidate the achievements of any member who chooses to become an agent of change and impact through this organization. Drawing on his years of experience and, above all, the solid background of his masters, he founded Academy Twenty One, which, without pretension, positions itself as the world's best support system for training in Personal Development, Leadership and Capacity Building.

But how will these dreams materialize if the organization isn't built on inflexible pillars and foundations?

As part of his world tour, he was at the helm of an extraordinary A21 ORIENTATION in Lomé, Togo, on Saturday June 29, where he praised the integrity and sense of community of the Togolese people. He also praised their solicitude and above all their hospitality, and in a good-natured atmosphere tinged with humor and jokes, he introduced one of the finest conferences since the start of his tour, because Togo is the only privileged country to have received a masterly development of the 12 A21 VALUES, which testify to the scope and ambition of this futuristic organization.

1- MISSION: The mission of A21, through its Chairman Dr. Raoul Ruben, is to provide a comprehensive support system to help each member accelerate their journey towards personal and professional success.By offering tailored resources, quality training and mentoring, A21 aims to catalyze the growth and fulfillment of each individual.

2- VISION: To break down inequalities, bad prejudices and promote the possibility of becoming an upgrade version of oneself, A21's vision is to create a world where every person discovers their full potential, makes the most of it and contributes positively to society.

In doing so, it is the visible expression of a visionary who aspires to see the dynamic community where personal development, leadership, spirituality and entrepreneurship flourish, and where each person's light shines without overshadowing that of others.

3- PASSION: Every great work always has passion as its seed. Every great achievement has passion as its foundation.Passion is the thing without which no work or achievement would wear its royal robes, and it's the beating heart of the A21 organization. 
It manifests itself in a fervent and incorruptible commitment to inspiring and supporting every member in their quest for success. This passion is what gives life to all the Chairman's initiatives and projects, to which he gives his heart and soul.

4- PERSEVERANCE: Max Heindel said it best decades ago: "Everything we are, everything we have, is the result of effort.
This effort could be of any kind, but it's the proof that nothing of great value is accomplished without challenges and difficulties, but it's the ability to overcome these challenges and difficulties that proves what you're really made of. That's why Dr. Raoul Ruben emphasizes perseverance as an essential quality for overcoming challenges and setbacks.He encourages an attitude of resilience and determination, essential to achieving ambitious goals.

5- FAITH: Faith is simply believing in something that can transcend us, something that sometimes seems beyond our reach.Faith is like that compass on the paths of uncertainty or in the valley of the unknown; it enables us to shake off the doubts that cloud our vision and kill our enthusiasm for the pursuit of true happiness.Of course, it includes an unshakeable belief in ourselves, in others and in a promising future. 
Whether spiritual or based on confidence in one's abilities, this faith is what sustains individuals in their moments of weakness and helps them stay the course.

6- POSITIVE ATTITUDE: ''Isn't it said that nothing is impossible to a valiant heart?
A positive attitude is essential for tackling life's challenges with optimism, courage, resilience and creativity.So, from a conquerors' perspective, A21 promotes a constructive mentality, which enables us to transform obstacles into opportunities and maintain a dynamic of continuous progress.

7- AMBITION: Human beings have no real limits other than those they set for themselves. Our achievements are a function of our level of ambition, of our ability to take calculated risks to reach the pinnacle of our promises.That's why, when we decide to join forces with the A21 organization, dreams and a culture of thinking big are the things that are encouraged.Only ambition as a driver of innovation and success will enable us to remain constant on the path of our dreams.Ambition drives us to set high goals and work hard to achieve them, while remaining aligned with our intrinsic values and deepest aspirations.

8- NEVER GIVE UP: Is there a single human being who has never been bitten by the venom of adversity that inoculated him with the desire to give up? 
Is there a single being in this existence who has never faced the scratches of existence?Whoever we are or may be, we've already at least once faced that repugnant desire to give up, because of social pressure, emotional conflicts, and sometimes financial problems. That's why "Never give up" is a fundamental A21 principle, and is even considered a religion to keep every member on track with their promises and ambitions.This unshakeable determination is crucial to persisting in the pursuit of our dreams, despite difficulties and setbacks.

9- LIFESTYLE: Since time immemorial, a group, community or ethnic group has been recognized by its lifestyle.
This mode of recognition still holds true today, because the lifestyle bears witness to the quality of civilization and even evolution of this community.That's why in the A21 organization, lifestyle is characterized by a commitment to personal and professional excellence.This includes balanced, healthy lifestyle choices aligned with goals of personal development and success.Emphasizing the importance of hard work, there's no question of skimping on the means to indulge oneself out of a deep love for luxury, first-rate things as the crowning glory of one's efforts.10- LOYALTY: All the great men of history have always been fashioned in each other's shadows, enabling their mentors not to hesitate when it came to giving them the assigning hand.Loyalty is a central pillar underpinning anyone whose ambition is to reach impressive dimensions of achievement.It means remaining consistent and honest, both with oneself and with the members of our organization.This implies irreproachable loyalty to the organization's principles, and a constant commitment to upholding and honoring the values that give this organization all its mystery.

11- CHARITY: Understanding others' weaknesses and shortcomings without judging them, loving others whatever the cost without expecting anything in return.

Giving a smile to those who are drowning in an ocean of tears, bringing a word of comfort to a downcast soul and a bewildered heart - these are A21's expressions of solidarity and mutual aid.Charity manifests itself in an active willingness to help and support others.This includes not only philanthropic actions, but also a spirit of benevolence and solidarity in all A21 initiatives, and this is what motivates the implementation of the A21 CHARITY DAY, which is held on the first Saturday of every month, and during which all members of the A21 organization bring donations to the needy or orphans in order to support their existence; because gratitude opens the way to the fullness of life.

12- RIGOUR: Rigour is essential to ensure the effectiveness and excellence of every initiative in life.
It implies a methodical approach, meticulous attention to detail and constant discipline in the execution of projects and programs that we have personally or collectively promised ourselves.Without this rigor, it's impossible to evolve in a sustainable way, because rigor is an indispensable pillar of the A21 organization, and the reason why it's still standing despite all shocks and setbacks.

These values form the solid foundation on which the A21 organization rests, guiding every action and decision to accomplish its mission of accelerating the personal and professional success and fulfillment of every member spread across the globe. It was on this note that Chairman Dr. Raoul Ruben concluded this communication session, which left no one indifferent, but rather with an insatiable thirst.That's why, rather than taking a well-deserved break, we're off to Abidjan for another meeting just as exciting as the others.