The 21st century, which some people call the Age of Aquarius, has the particularity of being an era in which knowledge is easily accessible, thanks precisely to the rise of technology, which has reached its apogee with, of course, the contribution of artificial intelligence algorithms. 

That's why the illiterate of this century are not those who can't read or write, but those who are unable to use these digitalization tools to improve their business and increase their yields. This century makes no concessions to those who refuse to keep up to date, because in these times when knowledge is swarming the globe, digitization offers a number of advantages, such as improved operational efficiency, easier access to information, reduced paper costs and the ability to collaborate remotely. It also fosters innovation, personalizes services and contributes to better decision-making thanks to data analysis. And so not understanding this new reality doesn't just make you digitally illiterate, it makes you gregarious and outdated.

Dr Raoul Ruben, Chairman of A21, sounded this alarm on Tuesday February 20 at the Hotel La Falaise in Bonanjo, Douala. With his crude but meaningful words, he intends to get his leaders thinking, so that they can understand the riches hidden behind the mastery of the digital tool that has become essential today.

Beyond this rational and intentional involvement in the digital world, which will be an unparalleled lever for success in MLM, it's also a question of demonstrating the highest quality of leadership, because without any illusion, success in Network Marketing relies on helping others to achieve their goals.

And so, it bears repeating that leadership fosters personal growth by developing skills such as decision-making, effective communication and time management.It also encourages problem-solving, boosts self-confidence and offers opportunities for continuous learning. As a leader, the ability to inspire and motivate others contributes to a positive work environment, fostering personal development and professional growth. 

These words were enriched by the experience of some of the leaders of this great organization, who left the audience speechless, for when we sometimes contemplate success stories, we never realize the self-sacrifice and resilience that lie behind these achievements.
From their sharing, it was imperative to note a few keys to success that will inspire more than one person to do the same or even better. 

HERE, THEN, ARE A FEW KEYS TO LEADERSHIP THAT GUARANTEE PHENOMENAL SUCCESS.

Impactful leadership is an art that goes beyond simple management.It's a combination of skills, values and personal traits that inspire and guide others towards a common goal without constraints, but with their consent. 

1- CLEAR VISION.

An impactful leader has a clear and inspiring vision. Communicating this vision convincingly motivates team members and creates a sense of common purpose. What's more, he or she knows how to use this great, fluid, insightful vision to instill a spirit of healthy competition, enabling each member to unleash his or her emotional intelligence and potential for the good of the whole community.

2- COMMUNICATION SKILLS.

Effective communication is essential. It enables us to persuasively convey the right course of action. Listening actively, articulating ideas concisely and inspiring others to express themselves all contribute to creating a collaborative work environment.Through the quality of their communication, leaders inspire others to surpass themselves and expand their limits.

3- EMPATHY AND EMOTIONAL INTELLIGENCE.

Life's greatest magic happens when the leader is able to understand others without judging them.Understanding others' emotions and reacting empathetically strengthens team bonds.Emotional intelligence helps to manage conflict and build trust. Demonstrating empathy requires a fairly rigid capacity for acceptance and, above all, an uncompromising level-headedness. That's why a leader needs to be a person with a great soul.

4- ASSERTIVE DECISION-MAKING.

One of the things great leaders have in common is their ability to decide. And sometimes these decisions have to be made under tense and emotionally conflicting circumstances, but they never lose their lucidity about the sensible choices to be made. Impactful leaders make decisions with confidence and discernment. They are able to weigh up options, take calculated risks and assume responsibility for their choices.

5- CONTINUOUS DEVELOPMENT.
There isn't a person who aspires to build an impactful leadership who doesn't give in to this obvious fact.Investing in personal and professional development is crucial.Impactful leaders constantly seek opportunities to learn, evolve and inspire this mindset in their teams.Because they understand the dynamism with which the world is evolving, and to remain on the sidelines of this movement would be for them the greatest heresy.

6- EMPOWERING EMPLOYEES.

A leader is recognized by his ability to inspire others, but above all by his ability to empower them.Empowering team members to take action and initiative strengthens their commitment.An impactful leader encourages individual growth by delegating responsibility and offering constant support.They work to duplicate their potential by doing so, and give everyone the latitude to express what they have received from their mentor.

7- INTEGRITY AND AUTHENTICITY.

The foundation on which the futuristic edifice of many world-class leaders rests is, of course, integrity and, above all, authenticity. Integrity is the foundation of impactful leadership.Being authentic, honest and aligned with your values creates a solid foundation that inspires trust and respect.

8- CONFLICT RESOLUTION.

When faced with challenges, an impactful leader adopts a creative approach.Encouraging innovative thinking and finding innovative solutions builds team resilience.Managing conflict is an essential skill for anyone aspiring to become a leader. But beyond mere apparent competence, you need to be able to demonstrate reckless impartiality in order to remain aligned with your own convictions and virtue.Building impactful leadership takes time, patience and a constant commitment to self-improvement.Integrating these principles into one's leadership style creates a lasting positive impact on the team, fostering personal and collective growth.This was the recipe for success given by the Chairman of A21, coupled with the experience of its leaders, making this Training a unique event; confirming the evidence that training courses follow one another, but are in no way alike.